How Manipulation Works in Sales

SELLING OR MANIPULATING?You will find it basic if I say that, in sales, manipulation techniques are often used.These can range from manipulating the facts, making flattering comparisons, using emotional manipulation, and/or many others.As a persuasion expert, I have catalogued all different types of manipulation, and that is what you will find in this course.You'll learn more about how every single type of manipulation can be leveraged in a sales setting.LET ME TELL YOU... EVERYTHINGSome people - including me - love to know what they're getting in a package.And by this, I mean, EVERYTHING that is in the package.So, here is a list of everything that this course covers:You'll learn about the nine main types of manipulation you can fall prey to (consistency manipulation, emotional manipulation, effort manipulation, standard manipulation, pressure manipulation, identification manipulation, fact manipulation, context manipulation and labeling manipulation;You'll learn about how the psychological principle of consistency works, and how people use it to force others to act in alignment with what they have said or done before;You'll learn about the persuasion technique of active choice - forcing someone to state something in the first person, such as "I will do this" or "I will buy" in order to force them to keep aligned with their statement later;You'll learn about the persuasion principle of escalation of commitment. By asking for small favors or small agreements, you can then ask for bigger and bigger ones later;You'll learn about why getting someone to take action on something makes them more likely to value it. For example, the IKEA effect - you will lik